Here is a video I put together featuring projects I worked on last year while at SCTE. AI-based simulations, microlessons, badging, gaming — all produced by a small but mighty team (me, a developer, a SME, and an LMS admin…plus a few talented interns). A testament to the hard work of creative minds.
A 30-second social media spot for Los Angeles Education Partnership. I created all the characters, which have specific features that I tend to lean on a lot (bushy hair, eyes with no irises/pupils, pencil-necks).
Here’s a video I made explaining the difference between SCTE training and an SCTE certification. There was constant learner confusion over the difference between the two things, so this video was an attempt to clear things up and relieve the folks in the call center a bit. I did the design and animation, of course, but I also wrote and narrated it.
I worked directly for a pharmaceutical company for 9 years (Wyeth/Pfizer), then spent the next 7 years doing work for a number of pharma companies. Just off the top of my head, I created training and marketing materials for Abbott/AbbVie, Amgen, AstraZeneca, Biogen, Boehringer Ingelheim, CSL, GSK Jazz, Johnson & Johnson, Medimmune, Merck, Novartis, Otsuka, Pfizer, Shire, and Teva. Here’s a cross-section of work from that time period.
See the Communication Graphic Novel entry and GOLD lion entry for other examples of my pharmaceutical work.
Internal commercial for IT leader training.
I came up with this concept a few years ago for a client who said she wanted something creative and irreverent. She seemed mortified when I presented the idea, so it was not to be. Eventually, the concept found a home with another open-minded client. The WBT is written as a regular compliance course (no comedy in the content), but the compliance officer is...a cat. He does not talk or offer any advice, rather just gives a knowing look to his befuddled colleagues.
Check out my demo that horrified the original client here.
MARBYL is predicated on the novel concept that content didn’t immediately start being relevant with the advent of digitization. There are decades worth of content in various legacy formats that deserve to be preserved, cataloged, and referenced. The client gave me a script and provided the voiceover and I took care of the rest. The video features yet another example of an old-timey production machine that I like to shoehorn into my work.
When I'm forced to use stock photography, I try to do something creative with it. I've done a ton of whitepaper covers for PDG, but this layout is one of my favorites.
I had fun putting this video together. The content was kind of dry, so I took the script the SME wrote and added a bit of dramatic humor to the whole affair. I storyboarded and animated the video but also did the voiceover and sound/music. It was part of a much longer course on subnetting IP addresses.
Screenshots from an app that explains (as well as troubleshoots) the process of recording non-professional placeholder ("scratch") audio. I leaned into the “space age” design for this one, creating a clean retro-futuristic world the main avatar and his pet cat to live in. There was also live video mixed into the proceedings (I wish I had the actual app to show!)
This scrollable learning deliverable is an alternative to the usual WBT. There are several scrolling and clickable interactions/widgets, as well as video.
I came up with the idea for this type of deliverable during that shaky time period where corporations wanted their sales reps to only use iPads, but then freaked out when they realized their options to disseminate training were limited. I knew PDFs wouldn't pose any testing or distribution issues, and a graphic-intensive deliverable would look great on a tablet. Plus, it was a good excuse to draw stuff. I've helped produce a bunch of these graphic novels since then.
I created this lion character (who has a different name, depending on the global region in which he is featured) for child formula packaging. It really took off, and you can find his likeness leveraged in a million different advertising scenarios. But it all started with my original concepts.
A fun WBT that leveraged a detective theme. We used a custom-built player, and the developer and I worked hard to make the shifts between the animations and interactions as seamless as possible.
Here's a self-explanatory poster I designed for IKEA. The bar pattern was inspired by a motif that Reid Miles used on his Blue Note album covers (e.g., "Hub-Tones", "Shoutin'"). Recently, it was shamelessly ripped off for "LaLa Land" collateral.
I created hundreds — possibly thousands — of technical illustrations for SCTE’s training materials. Here are some of the more interesting device drawings.
Big Pharma and compliance training. Like peanut butter and chocolate. This is just the cover...a cover that says, "Your mandatory adventure awaits!" The inside was pretty standard but I am really happy with how this cover turned out.
I’ve been creating the family Christmas cards for the past 17 years. Thought they always featured caricatures of us, lately the concepts have been getting chaotic. Two of the cards shown here are ink on Bristol board, and the other two are actually pencil sketches.